Project
Prime Membership Campaign
Objective
Depict Prime delivery as the fastest and most reliable option available, assuring both users and non-users that its speed is unmatched. It should be engaging, compelling, and align with the brand’s existing media and messaging.
Role
Art Director, Graphic Designer
Idea
Use visually engaging and easily understandable graphic that appeals to a broad audience. The design should feature various fast animals and a podium to illustrate that prime delivery can outpace them in every scenario.